Business cards have been around for centuries. In fact, the first forms of corporate cards have been found to date as early as 15th century during the time of King Louis XIV. Giving out corporate cards is one of the oldest methods of advertising yourself and your business. But what makes this ancient method work and even in today’s digital era, why do people still produce business cards?
There are many reasons why people still resort to business cards. First, it’s very practical. It is very tiny, roughly 2″x3″, thus it can be effortlessly carried around anywhere. It’s practical for the businessman because he can advertise his business on the go. Handy for the receiver of the card also, as it’s easily stowed in one’s pockets or purse.
Second, it’s reasonably priced. If you have a computer and laser printer at home, you can create one for you – fuss free. But in case you do not have the required materials, it is okay. Having one printed for you is rather inexpensive in comparison to other forms of marketing and advertising schemes.
Third, their effects last for an extended time than other advertising media. Unlike a 30 second advertisement, which is over in 30 seconds, a calling card never stops promoting your business. It is constantly there, inside a potential client’s wallet or purse, ready to work its magic. As soon as the client opens his wallet and sees your card, he just might discover the need for your products or service.
One more reason is that, albeit the business card is relatively small, it can actually carry quite a bit of information. This info includes, your name, your company name, and contact information that will be useful in case the receiver needs your product or service. Some individuals also include other promotional perks such as, a discount will be given upon presenting this business card, or something to that effect.
Finally, it is because they are proven useful. Millions of business enterprises swear by it. Business cards bring millions of dollars into businesses each year. If they do not work, people should have stopped utilising them by now. You may contact photo book printing singapore for namecard printing service then have your business card done.
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