Before launching your blog, work on developing a theme. Visitors who like your blog will be more likely to revisit when new content is posted. No matter what is blogged about, anyone can find their niche and create a blog that is both interesting and unique.
Commenting on the posts other bloggers create can spark interest in the content you post on your blog. Google Reader has an excellent tool for keeping tabs on blogs that are related to your own. Whenever you have the urge to say something, make a comment on them.
Regularly post new content to your blog. If you want to grow your readership, it is necessary to inject fresh content regularly. If you do not update your blog very often, internet users will not have any reason to revisit it. As a general rule, you need to post once a day or more.
Blog often and blog smartly. A common error that bloggers make is that they start a blog but post infrequent updates. Any readers who are initially interested will lose interest if they have to wait a long time between posts or updates to articles. Aim for one blog per week. Send your readers an email to update them when a new blog is posted.
Blog about interesting things and provide relevant content. Everyone has general day-to-day chores, such as washing the dishes or vacuuming. Unless you can present these topics in an exciting and unique way, internet users will not want to read your blog. Instead, make your topic interesting and engaging. Keep in mind that your overall goal is to gain regular readers for your site.
Guest Posts
Ask other expert bloggers in your niche to trade guest posts with you. These guest posts will mean better content for you and your readers. It also means more traffic for your blog once people find out about your guest writers. Try to have a rotation of guest authors on your blog.
When publishing a blog, consider buying a unique domain name, instead of using a free generic one. It does not cost very much to do so, and you will convey a more professional image. Domain names, especially when they include the actual names of businesses, are generally easier for folks to remember.
Try to utilize images as much as possible. Everyone knows that a picture can represent more than mere words. It is certainly true in terms of writing a blog. An image can go a long way toward that goal. So, try to use images as often as you can.
While you should reply to every comment on your blog, never let any of it hurt your feelings. Whatever the subject is, there will always be people who criticize. Constructive criticism can be a valuable tool, and if you use it effectively, you will improve your blog. Although it may seem counter-intuitive, you should politely respond to flames and trolls, as well, but don’t dwell on them. By doing this, you will show your readers that you know how to take the high road and build their respect, as well as your readership.
As mentioned, everyone can have an interesting blot if they change up their content every now and then and provide insight into a subject. Images, videos and quotes are great ways to improve blog posts. Remember the tips in this article, and you’ll be well on your way to running a blog!
Be honest about what you do and don’t know. Come off as a regular person and not as an unapproachable expert. Clarity and transparency are key. Always do this. There’s no better way to express yourself than through a blog. Instead of trying to come across as a perfectionist, do all you can to remain humble. Everyone makes mistakes! Your uniqueness is yours alone and this will be reflected in your blog, imperfections and all.